Biden’s re-election campaign joins TikTok to attract young voters

By Sheila Dang and David Shepardson

(Reuters) – The American president Joe Biden‘s re-election campaign joined the short-form video app TikTok on Sunday, using the NFL’s Super Bowl to launch its new account to reach young voters ahead of the November presidential election.

The campaign’s launch on TikTok is notable given that the app, which is owned by Chinese tech giant ByteDance, is under review in the United States for potential national security reasons. Some U.S. lawmakers have long called for the app to be banned, fearing that the Chinese government could access user data or influence what people see on the app.

Last year, the Biden administration ordered government agencies to remove TikTok from federally owned phones and devices.

TikTok has said it will not share U.S. user data with the Chinese government and has taken substantial steps to protect its users’ privacy.

The company did not immediately respond to a request for comment Sunday.

Biden campaign advisers said in a statement that they would “continue to meet voters where they are,” including on other social media apps like Meta Platform’s Instagram and Truth Social, which is owned by the Former US President Donald Trump.

The campaign takes “advanced security precautions” for its devices and its presence on TikTok was separate from the app’s ongoing security review, a campaign official added.

Trump, the Republican front-runner in the presidential race, does not have an official account on TikTok.

The video posted by the Biden-Harris headquarters TikTok account shed light on a fringe conservative conspiracy theory that the Super Bowl was rigged in favor of the Chiefs, so that pop superstar Taylor Swift, who is dating with Chiefs tight end Travis Kelce, announces a Biden endorsement.

Amid rapid-fire questions asking the president to choose between one of two options, Biden was asked if he was “sneaky plotting to rig the season so the Chiefs would win the Super Bowl” or if the Chiefs were simply… .

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